My idea for the Metropolitan Waterfront Alliance&s new logo is based on a connect-the-dots theme. I saw CSS animation as the perfect opportunity to bring my concept to life — it allows me to show the process of my thinking without having to explain it in detailed words.
I had originally considered presenting my logo using a Flash or .mov video file, but using purely HTML and CSS is perfect because it allows for quick load time and easy file transfer. No 10-minute-long page loads here!